WHY IS IT FREE?
"FREE" MEANS FREE
Firstly let us clarify, when we use the word "Free" this means the
normal meaning of the word "free". This does not mean endless junk
email with "special offers", pushy salespeople on the phone or your
letter-box falling over from a mountain of flyers and mailers - it
means free! You can also nominate which services you want for free
and decline those services your not interested in
ISON LIVE RADIO
Ausradiosearch is a venture of Ison Live Radio, an Australian feature
radio company with product being aired weekly on radio stations
worldwide since 1997. We are also paid to distribute promotional radio CD's for
free to Australian radio stations by some of the largest independent
record labels across America and the UK. This means effectively,
that they are paying for Ausradiosearch to exist so that they can get
their new product to you. Everybody wins in this situation and working
together Australian radio gets more great new music and a truly local
radio search engine.
BANNER ADVERTISING
At the top and bottom of this page you will see banner adverts. Each
time a web surfer clicks on one of these and ends up purchasing goods
or services from the vendor, we are paid a commission on that sale.
Naturally this is nothing new in cyberspace, but it is another way we
keep our services to local stations free. Just as the 28sec. spots
bring in the "bread & butter" money on radio, so too does banner
advertising on webpages.
AUSTRALIAN RADIO DATABASE
We also sell membership access to the radio station database. It
contains those details not normally listed in our search engine:
such as phone numbers, email addresses, names of Music Directors etc.
Larger overseas promoters pay to access this information so they can
bypass us and send their radio-friendly CD's straight to your door.
The information in the database is nothing more than you could find
in the yellowpages, or with a few hours web surfing; but promoters
pay us for the work we put in collating it together in one easy to
use place. We DO NOT allow access to spammers, marketing companies,
or providers of product other than free radio-friendly CD's.
HOW CAN WE DISPLAY YOUR BANNER OR STATION LOGO FOR FREE?
Ausradiosearch has a specific policy on
whom we target for revenue generation. Banner advertising is given
to Radio services for free, companies who sell products to the radio
industry are charged a fee for the service. Lets face it there would be little
economic sense in a radio station paying us to display a banner as
radio services are Australian-based and Joe American listening to
your live audio stream in Virginia is hardly likely to drop into
the local fruit shop for his veges!.....On the other hand it is worth
it to those selling radio products as they will reach specifically
their target audience. Providing your banner advert or station logo
is hosted on your own
web space, it costs us nothing to display it to our web surfers. We
simply place a link to your site and the image, into our banner
rotation system - the image loads through from your site when it
comes up in the rotation.